July's mail brought a copy of Gardens Illustrated which I looked through with much enjoyment, admiring the beautiful gardens contained within its covers. It's a large format magazine - larger than most American magazines - but then legal paper in the UK is larger than that of our country, too. It's published twelve times a year by Bristol Magazines LTD, which is owned by BBC Worldwide, in the United Kingdom. A single issue costs $8.15 and a yearly subscription can be had for just $75 in the US.
Sure. I'll jump right on that.
And then I got an invoice. Yes, that's right, a bill for my subscription to Gardens Illustrated. I'm not sure how they got my name or why they thought I had $75 to spend on their magazine, and while it's a lovely publication, I can buy a lot of plants for my garden for $75. Or multiple subscriptions to other fine gardening magazines.
Then I took a closer look at this invoice. They were giving me a deal! Only $45 for a year! But wait, look even closer . . .
I could have two years for $0.00! What a fantastic deal! How could I pass that up? So I sent back the order confirmation, requesting the two years for free. I love free.
This week, I got another piece of mail from Gardens Illustrated. It seems that BBC Worldwide Magazines was just kidding. They didn't mean it.
Well, okay then. I guess there really is no such thing as a free lunch, but they shouldn't have teased me like that. In reality, I didn't think I'd end up with two years of Gardens Illustrated for nothing. I mean, that's a $150 value, or $90 with the discounted rate, and that's a lot of coinage to give away. But they DID make the offer . . .